Marketing Your Home
In today’s competitive real estate market, the key to success is differentiation – doing common things in an uncommon way. In fact, differentiation from the competition has become the cornerstone of outstanding real estate service.
I am proud to deliver exceptional property marketing that is designed to attract attention, showcase your property’s distinctive qualities and help your home sell quickly and for the best price.
Our comprehensive plan includes professionally printed mailers, full-color property brochures and so much more. From concept to completion, your property will be uniquely cared for and expertly marketed.
Virtual marketing, the most strategic means of targeting buyers in this environment, gets results quickly and broadens our reach.
Our exclusive property spotlight marketing plan offers results that other brokerages simply can’t match – helping you net more on the sale of your house*.
*Based on Coldwell Banker property spotlight marketing plan usage data reported through May 31, 2020: On average, sellers whose agents use the plan benefit with a 1% higher sales price.
Learn your home’s value so you can tackle the real estate market with confidence.
*This is an estimate only and is not an appraisal. The CB Estimate℠ provides an estimated market value of your home generated by a proprietary algorithm using aggregated data collected from third parties and public records and is intended to provide you with a general value of the property. The actual appraised value of any property may be higher or lower than the estimated market value provided by the CB Estimate℠.
Discover the revolutionary new program that gives sellers powerful new options, boosts sales prices, and helps you make the move that’s right for you.
In collaboration with Home Partners of America, the RealSure program from the Coldwell Banker® brand gives you a guaranteed Cash Offer on your for-sale home*, so you can move forward with confidence.
Ask me how the RealSure program can help you move on to your dream home.
This marketing platform allows me to view listings within the Coldwell Banker® network in three ways: CB Exclusives, Sneak Peeks and Wants & Needs.
Enables me to explore listings within our brokerage for a specific period of time, before they even hit the Multiple Listing Service (MLS) or are marketed to anyone outside of my brokerage’s agents and our clients.
Allows me to view Sneak Peek listings from participating Coldwell Banker agents across the country for one business day before the listings are submitted to the MLS and publicly marketed, allowing advance notice from a powerful network of agents who are actively posting new listings.
Allows me to promote your wants and needs via a daily or weekly digest within our national network of participating agents across the country, bringing more potential matches to your attention quickly.
For your home’s marketing to be effective, it needs to reach the right audience. CBx, an innovative tool developed exclusively for the Coldwell Banker® network, uses predictive data to analyze your local market, neighborhood and more. CBx presents a buyer matching score and profile of the most likely buyer for your home and where these buyers currently live, so I can focus my marketing on reaching them.
Key CBx Data Includes
I am here to guide you every step of the way in the selling process – making sure you know what to expect and answering any questions you may have.
You’ll know my comprehensive internet marketing strategy is working when you see the Insight online showing report. It shows you how many views or click-throughs your property received on major real estate websites like coldwellbanker.com, ColdwellBankerHomes.com, realtor.com®, Trulia and more. This tells you that your home is presented and priced to grab buyers’ attention.